For decades we’ve been confronting people with sobering charts, graphs, and scary doomsday predictions — hoping this would help change our behavior. But it isn’t working very well.
There’s a better way: make soil.
When people watch their food scraps turn back into dark living soil, it completes an essential feedback loop. People witness first-hand how the planet heals and renews itself. And they experience how our human lives can be harmonized with nature.
Through this experience, human consciousness is reprogrammed for Earth empathy — the sense that the planet is alive — after which people simply want to be kind to the planet. No charts, graphs, or fear necessary.